It’s official that Chevrolet is the fastest growing auto maker in the entire world! The numbers are there to back it up. In 2012, over 4.95 million Chevys were sold worldwide which set a global sales record. This helped General Motors to reach 9.2 million vehicles sold which is up 2.9% from the previous year.
The biggest chunk of that 4.95 million still came from Chevy’s homeland, the United States, which bought 1.85 million vehicles. However, 60% of the brand’s sales came for markets outside the US. Rounding out the top ten were Brazil (643,000), China (627,000), Russia (205,000), Mexico (179,000), Canada (139,000), Argentina (134,000), South Korea (134,000), Uzbekistan (123,000), and India (92,000).
With Chevy’s “Find New Roads” campaign, it’s clear they’re planning to expand globally and embrace this new popularity worldwide. “Chevrolet is in the midst of the most aggressive rollout of new products in its history, which helped us deliver our ninth-consecutive quarter of record global sales,” said Don Johnson, Chevrolet vice president of U.S. sales and service.
One of the main reasons for Chevrolet’s recent global success is because of the new smaller cars that they have been putting out, such as the Cruze, Sonic/Aveo, Spark, and midsize Malibu. They have also introduced crossovers and trucks like the Trax, Spin, Colorado, and Orlando that are designed to meet the needs of customers all across the globe.